How we make money

The honest version, updated as the business changes.

Right now

CoverScout is currently free to use and doesn't earn revenue from any source. There are no active affiliate partnerships, no paid placements, and no advertising on the site. You'll see references to "we may receive a commission" in disclosure blocks because that's the planned model — but as of today, no commissions are being earned.

Building the content and the audience comes first. Monetisation comes once we have something genuinely useful for Australians comparing insurance.

The planned model

The intention is to earn commissions from affiliate partnerships with Australian insurance providers. When that's live:

• Affiliate links on the site will pass anonymous tracking parameters so partners can attribute traffic to us. If you click through and take out a policy, we may receive a referral commission from the insurer.
• You don't pay more when you click an affiliate link. The price you're quoted by the insurer is the same price you'd get going to them directly.
• Affiliate partners will be disclosed. When we sign up with one, we'll list them here and add a clear disclosure on any page that links to them.

What this doesn't change

Affiliate income creates an obvious incentive to push readers toward partners. We're aware of that, and we've set the editorial side up to keep it in check:

• Coverage isn't gated by partnerships. Every meaningful Australian car insurance brand is reviewed on this site whether or not they pay us. Brands aren't added or excluded based on commercial relationships.
• Comparisons don't pick winners. Our head-to-head pages describe each insurer's trade-offs neutrally. We never declare a "winner" or recommend one provider over another in a comparison.
• No paid placements. Insurers can't pay to appear higher in lists, get a more favourable review, or have negatives removed. Editorial decisions sit with us.
• No invented "best of" claims. We don't run "Best car insurance 2026" ranked lists with kickbacks attached. The compliance language we use ("may suit", "worth comparing") reflects the genuine answer: it depends.

What we don't do

• We don't sell or share your personal information. (We don't collect any — see the privacy policy.)
• We don't run pop-ups, lead forms, or "we'll call you" buttons
• We don't take sponsored content or branded "guides"
• We don't accept payment to remove negative information about a provider

Why disclose all this?

The Australian comparison space has a poor reputation for hidden incentives. We'd rather be upfront about how the model works — and isn't working yet — than have you wonder. If we ever change any of the above, this page will be updated.